Video Netflix breaks into top 3 media distributors for first time Netflix posts largest monthly increase among media companies climbing to 8.3% share.
Video Streaming share rebounds to 23.7% in Mexico after 2024 decline, Nielsen data shows Mexico's streaming viewership surges in June 2025, reversing previous year's downturn with expanded measurement.
Video Innovid expands LinkedIn integration for CTV advertising Platform integration enables marketers to activate LinkedIn Connected TV campaigns within unified workflow system.
Display HP launches advertising business with device-targeted campaigns HP Media Network targets 160 million U.S. users with laptop ads and streaming service to compete in retail media space.
Video Polish streaming viewership climbs as summer viewing habits evolve Nielsen data shows YouTube and Netflix gains amid traditional TV decline during June vacation period.
Video Netflix faces analyst pressure over transparency gaps despite Q2 growth Streaming giant reports 16% revenue growth but continues withholding key subscriber and advertising metrics that industry experts deem essential for evaluation.
Video Viaplay acquires remaining stake in satellite firm Allente for $110 million Nordic streaming giant revises 2025 forecasts upward following acquisition of Telenor's 50% stake in satellite television provider.
Video European streaming data reveals concentrated viewing patterns New research shows less than 0.1% of content captures 14% of total viewing time across major platforms.
Video Roblox licensing platform launches with major entertainment partners Gaming platform introduces self-service intellectual property management for creators working with Netflix, Lionsgate brands.
Display TripleLift reports 10x growth in advertiser spend during Prime Day TripleLift achieved remarkable 10x year-over-year growth in advertiser spending during recent Prime Day events.
Video Microsoft shuts down Movies & TV digital storefront on Xbox and Windows Microsoft terminates entertainment content sales while preserving access to previously purchased titles.
Video Netflix declares ads business will "roughly double" as upfront deals close "We're fully on our own stack around the world" - streaming giant abandons Microsoft for proprietary advertising platform.
Data Criminals steal billions from TV advertising through infected streaming devices FBI warns 10 million compromised TV boxes generate fake ad views costing advertisers $50 billion annually.
Video PubMatic launches AI-powered live sports marketplace with real-time targeting New platform enables advertisers to target specific game moments across streaming platforms with AI curation technology.
Video Publicis dismisses Meta AI threat French advertising giant's CEO calls platform disruption fears "BS" during earnings announcement.
Video Wunderkind launches programmatic CTV pause ads with 79% cost reduction Wunderkind partners with OpenGlass.TV and PubMatic to deliver programmatic Connected TV pause advertising with QR code integration reducing store visit costs.
Video Smartclip launches agentic AI platform for media industry automation Sidekicks platform combines media intelligence with process automation to address digital advertising challenges across cross-media workflows.
Data Comscore partners with HyphaMetrics for advanced CTV measurement Multi-year partnership aims to deliver enhanced cross-platform audience insights and program-level reporting for streaming television platforms.
Data LG Ad Solutions integrates with Viant to advance addressability in CTV Partnership creates direct access to 45 million US connected devices through enhanced identity infrastructure for streaming advertising precision.
AI Nearly 90% of advertisers will use AI to build video ads by 2026 IAB report reveals 86% of buyers using AI for video ads, with CTV inventory becoming 47% biddable as performance metrics dominate.
Video The Trade Desk joins S&P 500 following strong programmatic growth The demand-side platform replaces ANSYS in the prestigious stock index on July 18, 2025.
Video LinkedIn Creative Labs reveals what makes B2B video content successful LinkedIn's most comprehensive video marketing study analyzed 13,000 advertisements to determine the creative elements that drive higher engagement rates.
Video Netflix commands 8.3% of total TV as streaming hits 46% market share Nielsen's 50th monthly report reveals Netflix's strongest monthly performance as summer viewing patterns reshape television landscape.
Video YouTube clarifies "inauthentic content" policy changes YouTube's minor policy update addresses creator confusion about AI and content monetization rules.
Video Movistar Plus+ launches on Titan OS across Philips Smart TVs in Spain Spanish streaming platform expands reach through smart TV integration as connected TV market grows.
