Video CTV emerges as key channel for engaging black American audiences, study shows New research reveals Connected TV's potential for personalized advertising to Black American viewers, driving engagement and action.
Display Demand Gen Ad Specs Explore the technical specifications for Demand Gen campaigns, covering image, video, and text requirements for effective ads.
Display Featured Understanding Demand Gen Placements Explore Demand Gen placements, Google's approach to serving visual ads across YouTube, Discover, and Gmail platforms.
Video Featured Google to implement Limited Ad Serving policy on YouTube starting September Google announces changes to its Limited Ad Serving policy, affecting YouTube advertisers from September 2024 to 2026.
Video Go Addressable unveils research on addressable TV's Impact on Young Adults New study reveals 80% of adults 18-34 watch both linear and streaming TV, highlighting addressable TV's importance.
Video Featured YouTube expands fewer, longer ad breaks on CTVs for better viewing YouTube's updated ad strategy aims to reduce interruptions and increase viewer engagement on connected TVs.
Display Google updates political content policy for British Columbia elections Google's new policy restricts election advertising in British Columbia to comply with local laws.
Video fuboTV reports strong Q2 2024 results with revenue growth and subscriber gains fuboTV's Q2 2024 results show revenue growth, subscriber gains, and progress towards profitability targets.
Video Featured Fubo wins injunction: Court halts launch of Venu Sports streaming service FuboTV secures legal victory against Disney, FOX, and Warner Bros. Discovery joint venture, reshaping the future of sports streaming.
Video Featured Google deactivates Russia-based AdSense accounts amid ongoing war Google announces deactivation of all Russia-based AdSense accounts, impacting content creators' monetization efforts.
Video Effectv unveils new TV Ad Solutions for 2024 political campaigns Comcast's Effectv launches advanced multiscreen advertising tools to help political campaigns reach voters effectively.
Display Featured Google enhances DV360 with Structured Data Files QA Format Google's Display & Video 360 now offers SDF QA format for easier bulk review of advertising settings.
Video Featured PubMatic reports Q2 2024 results: revenue growth amid industry changes PubMatic's Q2 2024 earnings show 6% revenue growth, with strong performance in video and mobile offset by DSP changes.
Video Featured Magnite reports strong Q2 2024 results, highlights Netflix partnership Magnite's Q2 2024 earnings show revenue growth and strategic partnerships, signaling positive momentum in ad tech.
Video TEGNA reports Q2 Results, names Mike Steib as new CEO effective August 12 TEGNA announces Q2 2024 earnings, reaffirms full-year guidance, and appoints Mike Steib as new President and CEO starting August 12.
Video Featured Google unveils next-generation TV Streamer with smart home integration New Google TV Streamer offers 4K streaming, AI-powered content curation, and smart home control for $99.99.
Retail Featured Amazon expands Digital Services Tax to Canadian advertisers from August 15 Amazon to implement Regulatory Advertising Fees for ads served in Canada, affecting digital advertisers.
Search Microsoft Advertising unveils major updates to Performance Max and Ad Tools Microsoft enhances Performance Max campaigns, introduces AI-powered content tools, and expands targeting options for advertisers.
Video Featured Roblox reports Q2 2024 results with 31% revenue growth Roblox announces Q2 2024 financial results, showing significant growth in revenue, bookings, and user engagement metrics.
Display Featured Google to allow Pubic Hair Grooming Ads in select countries Google updates Sexual content policy to permit pubic hair grooming ads in 11 countries, starting September 2024.
Video Featured Amazon introduces Guaranteed Deals for Prime Video Ads Amazon launches programmatic guaranteed deals for Prime Video, offering advertisers assured inventory delivery.
Display Magnite launches AI-driven automation for publishers' ad revenue optimization Magnite introduces automated wrapper management in Demand Manager, boosting publishers' revenue with AI-driven optimization.
Video Disney+ Hotstar partners with PubMatic to enhance ad reach in India Disney+ Hotstar chooses PubMatic's technology to expand programmatic advertising capabilities across multiple channels in India.
Video Innovid launches harmony frequency to optimize CTV and digital ad campaigns New frequency management solution aims to reduce ad waste, improve effectiveness, and enhance viewer experience across platforms.
Display Google's Business Operations Verification: What it is and how to complete it Learn about Google's new Business Operations Verification process for advertisers and how to navigate it successfully.
