Social

The latest news about social ads. Social ads are paid advertisements that appear on social media platforms, such as Facebook, Instagram, TikTok, Twitter, and LinkedIn. They can be used to promote a variety of products, services, and brands to a targeted audience.

Social

TikTok's GMV Max ROI guarantee: advertiser protection or platform control?

Examining whether automated advertising solutions truly benefit advertisers or consolidate platform power.

Social

YouTube rolls out shopping product stickers globally for shorts creators

YouTube upgrades shopping button on Shorts with product stickers showing 40% increase in clicks during US testing phase.

Social

YouTube expands Communities feature to all eligible creators

Platform makes dedicated engagement spaces available across all channels with post access.

Display

WhatsApp introduces ads using Instagram and Facebook data

Status screen advertisements debut with cross-platform targeting as privacy advocates warn of enforcement challenges.

Social

Snapchat simplifies AR content creation with new mobile and web tools

Users can now generate AI effects and publish lenses directly from smartphones.

Social

Adobe study reveals consumers abandon brands lacking personalization

New research shows 71% reject misleading campaigns while demanding short-form content.

Data Featured

Meta halts covert Android tracking following research disclosure

Researchers uncover method allowing Facebook and Instagram apps to link browsing history with user identities through localhost connections.

Data

WordPress unveils enhanced newsletter features to rival Substack

WordPress.com Newsletter expands capabilities with streamlined imports and reduced subscription fees as platform competition intensifies.

Social

Mozilla shutdowns Pocket service after 18 years

Mozilla Corporation will terminate Pocket service on July 8, 2025, ending 18 years of read-later functionality.

AI

German court allows Meta's AI training with public data

Cologne Higher Regional Court rejects injunction against Meta's AI training plans starting May 27, ruling use of public profiles lawful under GDPR.

Social Featured

Reddit launches Dynamic Product Ads

Reddit's Dynamic Product Ads reach general availability, delivering 2x higher ROAS for advertisers targeting high-intent shopping communities.

Social

Bluesky expands verification with blue checks and trusted verifiers

Social platform adds visual verification layer to complement domain-based system.

Social

How Zuckerberg plans to replace creative agencies with AI

Meta's CEO envisions a future where businesses only need objectives and bank accounts while AI handles everything from creative to targeting.

Social

Reddit's ad revenue soars 61% in Q1 as platform navigates Google relationship

Advertising remains Reddit's financial backbone while the platform's visibility in search results impacts user growth.

Social

Meta's ad business soars as AI tools drive 16% revenue growth in Q1

Meta's advertising innovations deliver stronger ROI for marketers with AI-powered creative tools and targeting enhancements.

Social

LinkedIn debuts BrandLink

New video advertising tool integrates pre-roll ads with contextual content in the feed.

Social

Law firm CEO's analysis reveals TikTok's extensive data collection practices

Recent examination of platform's terms raises concerns across Europe as regulators intensify scrutiny.

Social

Snap hits 900 million monthly users but ad revenue faces headwinds

Social media platform's advertising growth slows as company scraps Q2 guidance amid economic turbulence.

Social

Meta rolls out ads to Threads globally today

Meta expands advertising to fast-growing platform with 300M monthly users.

Social

Pinterest launches new skills badge to boost marketing performance

New certification program targets conversion-focused advertisers seeking measurable results.

Members only

Social

TikTok unveils new brand suitability controls

TikTok upgrades advertiser safety suite with video and profile exclusion tools.

Members only

AI

Meta to use public posts to train AI models, users can opt out

Meta announced plans to harvest public user content for AI training, raising privacy concerns.

Display

Digital ad revenue hits $259B with unexpected mid-tier growth

Major advertising categories show double-digit increases as mid-sized companies outpace tech giants.

Social

Snap unveils AI Lenses for advertisers, promising increased engagement

Generative AI technology now enables personalized user experiences with brand integration.

Social

Meta tightens teen account restrictions across platforms

Meta introduces stricter safeguards for teen users under 16 while expanding protections to Facebook and Messenger.