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The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.

Latest Articles 1184 Articles
AI   -   Jan 24, 2026 FTC: JustAnswer trapped consumers in hidden subscriptions that cost 26 times the advertised price
JustAnswer's Pearl chatbot promises $5 access while hiding $65 monthly subscription charges from users

FTC lawsuit reveals question-and-answer service misled hundreds of thousands by advertising $1-5 access while immediately charging monthly fees up to $125

by Luis Rijo
Search   -   Jan 24, 2026 Apple will squeeze more ads into App Store search - here's what changes
App Store search results showing multiple ad placements for travel apps on iPhone display

Apple Ads adds multiple ad positions in App Store search results starting March 3, 2026, first in UK and Japan, before global rollout by end of March.

by Luis Rijo
AI   -   Jan 22, 2026 When the scraper gets scraped: SerpApi's $47M revenge story
Octopus crushing smaller figure symbolizing SerpApi's trade secret theft lawsuit against SearchApi.

SerpApi files lawsuit against former contractor Zilvinas Kucinskas claiming he stole source code, customer lists, and trade secrets to build SearchApi competitor.

by Luis Rijo
Search   -   Jan 22, 2026 Google's sneaky trick with duplicate links: one URL, one impression, no matter where it appears
Google search interface showing AI Overview feature with tabs for All, Images, News, and search query box.

Google Search Console counts duplicate URLs in AI Overviews and blue links as one impression. John Mueller confirms the methodology that affects visibility metrics for publishers.

by Luis Rijo
Search   -   Jan 21, 2026 Google files appeal challenging six-year search remedies
Judge's gavel shatters Google's search monopoly as Chrome icons and devices scatter across courtroom.

Google filed notice of appeal on January 16, 2026, challenging U.S. District Court's final judgment imposing six-year behavioral remedies including data sharing, syndication requirements, and Technical Committee oversight following search monopoly ruling.

by Luis Rijo
Search   -   Jan 20, 2026 Health sites that once dominated SEO just got crushed by Google
AI crushing health publisher websites in search results visibility collapse

Major health publishers experienced dramatic visibility declines following Google's December 2025 core update, raising concerns about AI-driven search cannibalizing organic traffic.

by Luis Rijo
Search   -   Jan 19, 2026 Google confirms comment spam can't hurt your rankings
Spam comments with inappropriate links on fertility clinic blog showing typical comment spam pattern

John Mueller states spammers dropping links in comments have zero ranking impact as Google's systems ignore these attempts at manipulation entirely.

by Luis Rijo
Search   -   Jan 18, 2026 Microsoft adds customer goals and automation across Performance Max
 11:07 Microsoft Advertising network showing connections across Bing, Outlook, Edge, and LinkedIn platforms

Microsoft expands Performance Max campaigns with customer acquisition targeting while introducing automated assets to responsive search ads across most global markets.

by Luis Rijo
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