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How to shop on TikTok
Retail

How to shop on TikTok

A detailed walkthrough of TikTok Shop's purchasing process, from finding products to completing transactions.
Dec 30, 2024 2 min read
Faceless Marketing
Data

Rise of faceless marketing raises concerns over authenticity

A new trend in digital marketing emphasizes anonymity and raises questions about trust.
Dec 30, 2024 2 min read
Supreme Court of Illinois
AI

Illinois supreme court sets lenient AI disclosure requirements for legal system

Illinois supreme court announced a new policy allowing AI use in courts without mandatory disclosure, raising concerns over transparency.
Dec 30, 2024 2 min read
Google Ads Brand Report
Data

Google introduces cross-campaign brand metrics tracking system for advertisers

New Brand Report feature provides consolidated reach and frequency data across advertising campaigns with technical improvements.
Dec 30, 2024 2 min read
Michael Barrett, Magnite CEO, discusses TV's future on World of DaaS podcast. TV test pattern background.
Video Featured

Streaming ad market to surpass linear TV within three years, Magnite CEO predicts

Analysis shows how streaming platforms are reshaping TV advertising landscape through data, targeting and small business reach.
Dec 30, 2024 3 min read
Google's search transformation: the rise of Reddit
Search

Inside Google's search transformation: The rise of Reddit and AI ambitions

Google's core updates and AI integrations in 2024 signal fundamental changes in how search results are ranked and displayed.
Dec 30, 2024 4 min read
Visualization shows AI model degradation across generations, from rich distribution to collapsed state
AI

Study finds ai language models degrade when trained on synthetic data

Research published in Nature reveals how ai models lose accuracy and capability when recursively trained on artificially generated content.
Dec 30, 2024 3 min read
Reddit Answers
AI Featured

Reddit's new AI search struggles with recent events

Reddit Answers, the platform's new AI search tool, excels at summarizing diverse viewpoints but faces challenges with timely information.
Dec 30, 2024 3 min read
Image shows TV 2 Play app interface on Philips TV with scenic Norwegian lake backdrop, highlighting Nordic content
Video Featured

TV 2 Play extends streaming reach through Titan OS partnership in Norway

Strategic partnership brings TV 2 Play to Philips Smart TVs in Norway, expanding content accessibility for Norwegian viewers.
Dec 30, 2024 2 min read
Traditional Crawling vs IndexNow Protocol
Search

Google's absence from IndexNow raises questions about web indexing standards

New protocol divides search industry as leading engine maintains traditional crawling approach.
Dec 30, 2024 3 min read
Real estate giant RE/MAX launches media network to monetize digital properties
Retail Featured

Real estate giant RE/MAX launches media network to monetize digital properties

RE/MAX enters advertising technology space with new commerce media network, targeting home-related advertisers and buyers.
Dec 30, 2024 2 min read
An infographic showing PPC Land's top content distribution in 2024, with privacy leading at 35% of readership interest.
Data

PPC Land's 2024 Top Stories Revealed

PPC Land's most-read articles show privacy, platform changes and regulatory matters dominate reader interest in 2024.
Dec 30, 2024 4 min read
YouTube Premium India price overview
Audio

YouTube Premium India prices

YouTube Premium's family plan sees largest price increase of 58% as Google revises subscription costs across all tiers in the Indian market.
Dec 30, 2024 2 min read
Display

Amazon expands cross-channel measurement capabilities for advertisers

New functionality provides unified reach and frequency metrics across devices and publishers for Amazon DSP advertisers globally.
Dec 30, 2024 2 min read
Amazon DSP fold position controls
Display

Amazon DSP enhances display ad targeting with fold position controls

Amazon DSP launches new targeting features for display and native inventory, expanding advertiser control over ad placements.
Dec 30, 2024 2 min read
Data

Amazon releases exclusive reach measurement for streaming TV inventory

New reporting feature enables advertisers to analyze unique audience reach across Amazon's streaming TV channels like Twitch and Prime Video.
Dec 29, 2024 2 min read
Frequency Groups reach measurement in Amazon DSP
Retail

New Amazon frequency capping feature adds cross-campaign reach measurement

Amazon DSP launches reporting tools for advertisers to track ad exposure across multiple campaigns with unified frequency metrics.
Dec 29, 2024 2 min read
Amazon Ads Billing and Payments
Retail

Amazon launches centralized billing system for sponsored ads and DSP

Amazon launches unified billing interface for sponsored ads and DSP advertisers to manage invoices across multiple countries.
Dec 29, 2024 2 min read
IOS vs Android in 2024
Data

Global mobile operating systems divide follows geographic lines, traffic analysis reveals

A comprehensive analysis of worldwide iOS and Android traffic distribution shows stark regional variations in mobile OS adoption.
Dec 29, 2024 2 min read
Search

Google faces ChatGPT challenge

Internal strategy meeting reveals Google's concerns over ChatGPT becoming synonymous with AI, similar to Google's dominance in search.
Dec 29, 2024 3 min read
Nielsen data shows Disney leads TV market share at 11.1%, while YouTube and Fox achieve record growth in November 2024.
Video Featured

Nielsen data shows Disney maintains media leadership as Fox sets viewing records

Latest Nielsen Media Distributor Gauge reveals shifting TV landscape with Disney at 11.1% and Fox reaching record 8.6% viewership.
Dec 29, 2024 3 min read
ID5 and Anzu partnership
Data

ID5 and Anzu partner to enhance privacy in gaming advertising ecosystem

Privacy-focused identity solution for gaming advertising emerges as ID5 and Anzu collaborate to address transparency concerns.
Dec 29, 2024 2 min read
VW software unit exposes location data and personal details of 800,000 electric vehicles across Europe
Data

VW software subsidiary exposes data of 800,000 electric vehicles

Cariad's security breach reveals detailed location data and personal information of electric vehicle owners across Europe
Dec 29, 2024 3 min read
AdSense Offerwall messages
Video Featured

Google AdSense tests new offerwall system to monetize content through rewarded ads

Publishers report mixed results from Google's beta feature that lets visitors watch ads to access content, raising questions about UX.
Dec 27, 2024 2 min read
Visual representation of generative AI policy updates highlighting four key areas
AI

Google updates prohibited use policy for generative AI with clearer guidelines

New policy changes focus on security, privacy and content restrictions while allowing exceptions for educational and research use.
Dec 27, 2024 2 min read
← Newer Posts Page 43 of 209 Older Posts →
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