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Disney to introduce ads in Disney+
Video

Disney to introduce ads in Disney+

Disney this week announced it will introduce ads in Disney+, beginning in the U.S. in late 2022, with plans to expand internationally in 2023.
Mar 6, 2022
Microsoft Advertising Ad Creator
Display

Microsoft Advertising introduces an Ad Creator

Microsoft this week introduced a new Ad Creator, a tool for advertisers to source and edit images. Microsoft says that visuals lead to more engagement, with 7% higher click-through rates (CTRs) on the ads with visuals.
Mar 6, 2022 1 min read
Yandex logo
Search

Yandex says it can operate for at least 12 to 18 months

Yandex, Europe’s largest internet business operating in the Russian market, clarified this week that it can continue to operate for at least the next 12 to 18 months, during the war between Russia and Ukraine.
Mar 6, 2022 1 min read
Google to introduce video signals in DV360's custom bidding
Video

Google to introduce video signals in DV360's custom bidding

Google this month announced that it’s introducing new brand signals in Custom bidding scripts.
Mar 6, 2022
DV360 logo
Display

Google rolls our several updates on the DV360 UI

Google this month rolled out several updates on the DV360 UI, Google’s DSP. Google has introduced a new homepage workspace, new line item duplication options, updated messaging for creative approvals, and insights on custom bidding.
Mar 6, 2022 1 min read
Ukraine
Display

Google stops ads in Donetsk and Luhansk

Google this month stopped all display ads in the so-called Donetsk People’s Republic (DNR) and Luhansk People’s Republic (LNR).
Mar 6, 2022
Google pauses ad monetization of Russian Federation state-funded media
Display

Google pauses ad monetization of Russian Federation state-funded media

Google this month announced it has paused the monetization of Russian Federation state-funded media via Google Ad Manager.
Mar 6, 2022
Europe
Display

Microsoft Advertising expands in Europe and into South Africa

Microsoft last month expanded the countries where advertisers can run ads via Microsoft Advertising. With Microsoft, advertisers can run ads in search, native display (audience network), and shopping ads.
Mar 6, 2022 1 min read
Microsoft Advertising Editor
Display

Microsoft Advertising Editor rolls out support for Audience Network

Microsoft this week announced it has rolled out support for Microsoft Audience Network in Microsoft Advertising Editor. Before, campaigns running in Microsoft Audience Network could only be managed via an UI or via an API.
Mar 6, 2022 1 min read
Google extends Privacy Sandbox initiative to Android, plans to sunset the advertising ID
Display

Google extends Privacy Sandbox initiative to Android, plans to sunset the advertising ID

Google this week announced that will extend the Privacy Sandbox initiative to Android. Privacy Sandbox is an initiative to improve user privacy, first launched just for web.
Feb 20, 2022 1 min read
AdSense Related Search for Content
Display

Google introduces a new ad format in AdSense displaying search ads

Google this week introduced a new ad format in AdSense displaying search terms related to the content of the pages the users are reading. In this format, users will see search ads.
Feb 20, 2022 1 min read
Example of Sitelink serving rules in Google Ads
Search

Google Ads changes serving rules of sitelinks, callouts, and structured snippets

Google Ads this week announced that starting mid-March, sitelinks, callouts, and structured snippets from higher levels in accounts will be eligible to serve alongside extensions of the same type of lower levels.
Feb 20, 2022 1 min read
Ad Extensions in Google Ads
Search

Google Ads to show automated ad extensions alongside with manually-created ad extensions

Google this week announced it has updated the Ad Extensions, and it will show automated extensions starting mid-March, alongside manually-created ad extensions.
Feb 20, 2022 1 min read
Audio

iHeartMedia to make shows using Veritone’s synthetic voice solution

The first use case is to translate iHeart’s marquee podcasts for Spanish-speaking audiences.
Feb 20, 2022 1 min read
Demandbase launches a new Account-Based Experience Certification
Display

Demandbase launches a new Account-Based Experience Certification

The ABX Certification prepares advertisers for ABM and B2B go-to-market, and costs $395.
Feb 20, 2022 1 min read
Search Ads 360
Search

New Search Ads 360 now available in Data Studio

Google this month announced the connection of the new Search Ads 360 in Data Studio, launched this month.
Feb 20, 2022
Yelp Keyword Targeting
Search

Yelp launches keyword targeting

Yelp this month launched keyword targeting enabling advertisers to specify and optimize keywords.
Feb 20, 2022
IAB Australia names 47 identity providers advertisers are working with
Data

IAB Australia names 47 identity providers advertisers are working with

IAB Australia last year named 47 identity providers that advertisers are working with, in an explainer guide about identifiers.
Feb 10, 2022 1 min read
Google Analytics violates the GDPR, French privacy regulator rules
Data

Google Analytics violates the GDPR, French privacy regulator rules

France’s privacy regulator (CNIL) today ruled that Google Analytics violates the EU General Data Protection Regulation, because of illegal data transfers to the US.
Feb 10, 2022
Google launches Radium to automate hyper-local targeting
Data

Google launches Radium to automate hyper-local targeting

Google this week announced the launch of Radium, a Web Application, based on App Scripts, where advertisers can define the business areas into radius targeting settings.
Feb 10, 2022
Microsoft introduces Bing News PubHub as part of the Bing Webmaster Tools
Search

Microsoft introduces Bing News PubHub as part of the Bing Webmaster Tools

Microsoft yesterday announced a revamped Bing News PubHub as part of the Bing Webmaster Tools. Bing News PubHub is a program for news publishers.
Feb 9, 2022 1 min read
Microsoft Cruise Ads
Search

Microsoft launches Cruise Ads

Microsoft today announced the launch of Cruise Ads. The ads appear on the right rail of Microsoft Bing search results and run alongside mainline text ad placements.
Feb 9, 2022 1 min read
Search Ads 360
Search

Google launches a new Search Ads 360

Google today announced the launch of a new Search Ads 360. Google redesigned and rebuilt Search Ads 360 using the same technology that powers Google Ads.
Feb 8, 2022 1 min read
Reddit Post Library
Social

Reddit Ads introduces a Post Library

Reddit yesterday introduced a Post Library in ad manager where advertisers can create, view, and manage all the ad posts in one place.
Feb 8, 2022
Reddit
Social

Reddit Ads launches an Audience Manager

Reddit Ads yesterday launched an Audience Manager where advertisers are able to save and reuse audiences across multiple ad groups.
Feb 8, 2022
← Newer Posts Page 175 of 239 Older Posts →
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