Audio Featured YouTube Music and Premium Surpass 100 Million Subscribers YouTube Music and Premium have reached a significant milestone, surpassing 100 million subscribers as of January 2024, according to a recent announcement by Lyor Cohen, Global Head of Music at YouTube.
Retail Amazon Unveils Rufus: Conversational AI Shopping Assistant Makes Debut Among the most intriguing announcements was Rufus, a new conversational AI shopping assistant designed to transform the way customers discover and purchase products.
Search Google Search Ads get Smarter with New AI-Powered Asset Changes Google Ads today announced significant updates to how Search ads leverage assets like images, sitelinks, and descriptions, thanks to the power of artificial intelligence (AI).
Retail Amazon reports Record-Breaking Holiday Season, Strong 2023 Performance Amazon.com, Inc. (NASDAQ: AMZN) today announced strong financial results for its fourth quarter and full year ended December 31, 2023.
Social Meta reports strong Q4 and Full Year 2023, Initiates Quarterly Dividend Meta Platforms (META) today reported solid financial results for Q4 and full year 2023, exceeding analyst expectations. The company also announced a new quarterly dividend program and provided an outlook for 2024.
Data Google Analytics makes Data Integration easier with New Recommendations Google Analytics this week announced a new feature designed to help users leverage their data more effectively through personalized recommendations. This update surfaces tailored suggestions within the platform, guiding users to unlock valuable insights and functionalities.
Data Uber faces €10 Million fine over driver data privacy lapses The Dutch Data Protection Authority (AP) has issued a €10 million fine to ride-hailing giant Uber for failing to properly disclose data handling practices and hindering drivers' privacy rights.
Data Usercentrics CMP gains Google Certification Usercentrics today announced that its CMP has been certified by Google, enabling publishers to comply with the latest Transparency & Consent Framework (TCF) v2.2.
Search Interaction to Next Paint (INP) to replace First Input Delay (FID) on March 12, 2024 In a significant move for web developers and user experience optimization, Interaction to Next Paint (INP) is set to become a Core Web Vital, replacing First Input Delay (FID) on March 12, 2024.
Data Google Analytics 4 enhances user experience with In-Product Help Options Google this week introduced new in-product help options for Google Analytics 4, designed to provide users with immediate and accessible support while navigating the platform.
DOOH JCDecaux wins exclusive advertising contract of Shenzhen Bao'an International Airport in China JCDecaux SE (Euronext Paris: DEC) yesterday announced JCDecaux China has been awarded the exclusive advertising contract for Shenzhen Bao'an International Airport, following a tender process.
Retail The race for speed: How Amazon is pushing the boundaries of eCommerce Delivery Amazon yesterday announced it delivered more than 7 billion items to Prime members at the fastest speeds ever in 2023, including more than 4 billion in the U.S. and more than 2 billion in Europe.
Display Gen Z values the ad-supported internet nearly twice as much as Boomers A new study by the Interactive Advertising Bureau (IAB) found that Gen Z values the ad-supported internet nearly twice as much as Boomers.
Data Microsoft Search and News advertising revenue rises 8% Microsoft Corporation (NASDAQ “MSFT” @microsoft) yesterday announced that its Search and News advertising revenue excluding traffic acquisition costs rose 8% (up 7% in constant currency) year-over-year in the second quarter of fiscal year 2024.
Video Alphabet reports Strong Quarter, but Ad Revenue falls short of expectations However, ad revenue, which accounts for the majority of Alphabet's revenue, came in at $65.52 billion, slightly below analysts' expectations of $65.94 billion.
Display Google to launch Technical Ad Delivery on AdMob for traffic without consent Google AdMob today announced it will introduce Technical Ad Delivery in Q1 2024.
Video Featured Amazon launches Prime Video Ads Amazon launched Prime Video ads this month in the U.S., followed by the U.K., Canada, Germany, and Austria in February 2024.
Display Display & Video 360 API receives update, enhances programmability and targeting capabilities Google yesterday announced an update to the Display & Video 360 API, introducing new features and enhancements that aim to streamline programmatic workflows and expand targeting options for advertisers.
Display Taboola sees rapid adoption of its new Maximize Conversions bidding Taboola yesterday announced the rapid adoption of its performance advertising-focused bidding technology, Maximize Conversions. Since its launch just three months ago, Maximize Conversions has already been adopted by half of Taboola's advertisers.
Social Reddit eyes IPO Valuation of at least $5B Social media Reddit is reportedly eyeing a valuation of at least $5 billion in its upcoming initial public offering (IPO), according to a Bloomberg report.
Data Data Privacy Day The purpose of Data Privacy Day is to raise awareness about the importance of data privacy and to promote best practices for protecting personal information.
Search Sensitive Events in Google's Advertising Landscape A Sensitive Event is defined as an unforeseen or unexpected situation that poses a significant risk to Google's ability to provide high-quality, relevant information while reducing insensitive or exploitative content in prominent and monetized features.
Social Featured Understanding TikTok Ads Manager Billing Methods TikTok Ads Manager offers a range of bidding methods to help businesses achieve their marketing goals. The choice of bidding method depends on your specific objectives, targeting strategy, and budget.
Data Data Protection Authorities not effectively enforcing GDPR, study finds 74% of data protection professionals believe that data protection authorities (DPAs) would find "relevant violations" if they conducted an on-site investigation at an average company handling user data.
