AI Google adds cross-chat memory capabilities to Gemini Advanced Google enhances Gemini AI with memory features for paying subscribers, enabling contextual responses across conversations.
Retail Google adds member pricing data type to merchant listings Google updates structured data guidelines with member pricing support and clarifies pricing types for merchant product listings.
AI Adobe expands video AI capabilities with new Firefly app Adobe launches a Firefly app for generating images, vectors and videos with professional tools for ideation and production.
DOOH German media house Ströer becomes newest member of IAB Europe Leading German advertising firm Ströer joins European-level digital marketing and advertising association IAB Europe.
Search NYC to host historic Google search event amid AI search developments Google's search team brings a major SEO and web development event to NYC, marking its first presence in the city.
Display Google clarifies distinct roles of Performance Max and Demand Gen ad campaigns Analysis of Google's strategic approach to AI-powered advertising campaigns and their specialized use cases for marketers.
Display Google releases detailed Performance Max FAQ Google addresses transparency concerns in Performance Max campaigns with new reporting features and campaign optimization guidance.
Data Featured Google Chrome introduces IP address protection for private browsing Google Chrome will mask IP addresses in Incognito mode starting May 2025, limiting third-party tracking while preserving essential services.
Video Apple TV app arrives on Android devices Apple's streaming service becomes available on Android mobile devices, offering access to original content and sports.
Video YouTube's major redesign Global video platform announces new brand colors to address technical issues and refresh visual identity.
AI EU scraps privacy and AI liability rules as Commission unveils 2025 work plan The European Commission withdraws key digital policies while prioritizing AI development and economic competitiveness.
Data German regulator finds Apple's app tracking rules may violate competition law Bundeskartellamt says Apple's App Tracking Transparency Framework gives unfair advantage over third-party developers.
Data WetterOnline faces GDPR complaint over user data access denial Privacy group noyb files complaint against weather app provider for refusing to provide users access to their personal data.
Video M6 Group reports €1.3 billion revenue amid streaming transformation French broadcaster M6 Group maintains stable revenue while investing in new streaming platform M6+ and sports content.
Video YouTube and Paramount fail to reach deal, channels to go dark February 13 Contract dispute between tech and media giants leads to removal of CBS, MTV and other Paramount channels from YouTube services.
Social Threads expands sharing with new public feed options Meta's Threads platform introduces public feed sharing, enabling users to explore and connect through curated topic lists.
Display Triplelift joins Amazon's traffic engine to optimize ad requests Partnership aims to reduce unnecessary bid processing through advance demand signals from Amazon Ads.
Audio Spotify delivers record Q4 2024 with highest subscriber growth since 2019 Global streaming platform hits 675m monthly users and €4.2b revenue while achieving first full year of profitability.
Video IAB Tech Lab clarifies video placement definitions for digital advertising Latest guidelines provide detailed explanations of video placement attributes to improve digital ad implementation.
Data Google Analytics simplifies cost data import system for advertisers Google Analytics reduces required fields for cost data import to three core parameters, streamlining cross-platform ad reporting.
Retail Criteo reports record profits as retail media drives fourth quarter growth Fourth quarter results exceed expectations with retail media revenue reaching $250 million milestone in 2024.
Data Google sets new 540-day limit for Customer Match data retention Google announces changes to data retention policies for Customer Match lists, affecting Google Ads and Display & Video 360 platforms.
Data Google Ads requires conversion environment parameter in offline conversion uploads Changes to offline conversion import require new parameter for campaign attribution tracking by April 30, 2025.
Social Google search changes hit Reddit's Q4 growth Analysis of how Google's algorithm update affected Reddit's Q4 2024 performance and the company's strategic response.
Display AI-powered contextual targeting reshapes ad delivery without cookies New technical paper reveals how Amazon uses machine learning to match ads with relevant content in real-time without tracking.
