Luis Rijo
Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, native, and DOOH. Based in Europe. Reach out via luis@ppc.land
BVDW publishes comprehensive framework for responsible AI agent deployment as surveys reveal 71% of Germans reject autonomous systems handling daily tasks.
by Luis Rijo
Privacy tech firm's annual report projects governance transformation as organizations struggle matching manual oversight with machine-speed decision-making across regulatory jurisdictions.
by Luis Rijo
Kantar identifies AI agents, retail media hitting 1.8x better results, creator ROI demands among ten marketing trends reshaping brand strategy in 2026.
by Luis Rijo
Spotify expands Prompted Playlist beta to US and Canada, letting Premium subscribers create personalized playlists using natural language while maintaining algorithmic discovery.
by Luis Rijo
FTC lawsuit reveals question-and-answer service misled hundreds of thousands by advertising $1-5 access while immediately charging monthly fees up to $125
by Luis Rijo
Italian conglomerate Bending Spoons eliminates substantial portion of workforce at acquired video platform following $1.38 billion September deal.
by Luis Rijo
Apple Ads adds multiple ad positions in App Store search results starting March 3, 2026, first in UK and Japan, before global rollout by end of March.
by Luis Rijo
Bipartisan TRAIN Act grants copyright owners subpoena power to identify works used in generative AI training without their permission or compensation.
by Luis Rijo